Ima Creative is an award-winning independent creative studio offering vibrant, bold and fun design solutions for brands, products and people.
Ima Creative collaborates with forward-thinking brands and people, pushing design beyond the everyday and ordinary.
Led by designer Ami Rogers, Ima Creative’s collaborative approach starts by getting to know you, understanding your vision and working together throughout the entire design process to bring your ideas to life, creating bold, thoughtful and compelling designs.
Based in the beautiful Bay of Plenty in New Zealand, Ima Creative works for a varied client based, big and small, across the globe.
Studio Hours (NZST):
Mon - Fri / 8.30am - 5.30pm
Based in Ohope, New Zealand.
HISTORY
Ima Creative was founded in 2017 by senior designer and illustrator Ami Rogers. Ami has a Masters Degree in Visual Communication Design and years of experience in the Graphic Design Industry. As well as running Ima, she has worked in-house as Graphic Designer for a number of design agencies, in New Zealand and the UK. Currently she works remotely for a varied client base and contracts for a handful of design agencies in the UK and Europe under her brand, Ima Creative.
Ima (pronounced ‘I’m a’ and a play on ‘Ami’).
Services
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Whether you’re a bespoke start-up or a well established business, good design starts with a good strategy.
Ima begins by evaluating your brief, discussing your goals and working together collaboratively to create a strong foundation upon which to build your brand identity.
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A brand is more than just a logo. It's a comprehensive embodiment of who your company is, what it stands for, its distinctiveness, its audience and the tone it sets. Brand identity design encompasses your whole brand and Ima Creative tailors this to your unique vision.
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Ima’s creative services go beyond branding, offering development and management services for any required brand assets. These include:
Graphic Design
Editorial design
Advertising
Flyers, brochures & invitations
Social media plans and posts
Signage
Album design
Apparel & Merch
Wayfinding
Annual reports
Presentations
Wedding Stationery
Website design assistance
Website wireframe design
Preliminary Copywriting
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Illustration design adds an extra layer of creativity to any brand. Ima offers a range of illustration techniques and skills that you can utilise for your brand’s printed or digital assets.
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Packaging design is Ima's specialty. Big or small, we can create designs for your brand to stand out on the shelf or web page.
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Print is not dead, and well-designed print makes a big impression. Ima provides design for a range of printed assets including:
Business cards
Postcards
Letterheads
Invitations & RSVPs
Posters & large scale prints
Stickers
Flyers
Labels
Tags
Tissue wrap
Worksheets & Workbooks
Clients
What People Say
Awards
2023
Dieline Awards - Finalist - USA
Ima Creative work for Soochi recognised as a packaging design finalist at the Dieline’s packaging awards.
Dieline is the world’s most visited packaging design website, and it highlights the importance and value of packaging design for brands in today’s world. View the award here.
2022
Dieline Awards - Best of Category - USA
”In the Best of Home and Shopping category, Ima Creative wowed the judges with this unisex nappy packaging that features gorgeous illustrations of animals and celebrates native habitats and animal recovery organizations.”
Ima Creative won the top Gold Award in the Home, Shopping and Other Markets Category for the packaging design for Noopii, in the prestigious Dieline Awards; a global awards ceremony recognising the best in packaging design. Dieline is the world’s most visited packaging design website, and it highlights the importance and value of packaging design for brands in today’s world. View the award here.
Good Design Awards - Gold Winner - Australia
“This is a really interesting and emerging space. The combination of food and drink with health, this project demonstrates how design can play an integral role in creating a brand proposition strongly relevant to a targeted audience. Congrats!”
Ima Creative was recognised amongst the top Gold Award winners in the Packaging Category at the Good Design Awards in Australia. The Australian Good Design Awards is the country’s oldest and most prestigious international awards for design and innovation with a proud history dating back to 1958. The Awards celebrate the best new products and services on the Australian and international market. View the award here.
Best Design Awards - Finalist - New Zealand
Ima Creative’s work for Soochi was recognised as a finalist in the Colour Award Graphics Category at New Zealand’s Best Awards. View the award here.
Brought to you by The Designers Institute of New Zealand, The Best Design Awards is an annual showcase of excellence in graphic, spatial, product, digital and motion design.
2021
Good Design Awards - Winner - Australia
“Simple, well-crafted design, sensitively done with a real sense of assuredness. The packaging design solution is appealing and desirable for the intended market and aligns perfectly to the brand narrative. It is clear a professional design approach was adopted to address the design brief which the design team not only met, but exceeded - well done. ”
The Australian Good Design Awards is the country’s oldest and most prestigious international awards for design and innovation with a proud history dating back to 1958. The Awards celebrate the best new products and services on the Australian and international market. View the award here.
2020
Best Design Awards - 3x Finalist, Silver & Bronze - New Zealand
Ima Creative’s work for Noopii was recognised as a finalist in three categories of the New Zealand’s Best Awards; in the packaging, small brand identity and colour awards graphics. Noopii went on to win a Silver in the Packaging Awards category and a Bronze on the Colour Award Graphics Category.
Brought to you by The Designers Institute of New Zealand, The Best Design Awards is an annual showcase of excellence in graphic, spatial, product, digital and motion design.
2015
Best Design Awards - Student Bronze - New Zealand
As a student, Ima’s Creative Director Ami Rogers was awarded a Bronze Award in the Student Spatial Category at New Zealand’s Best Awards for her Masters of Design project. View the award here.
Brought to you by The Designers Institute of New Zealand, The Best Design Awards is an annual showcase of excellence in graphic, spatial, product, digital and motion design.
Ami Rogers - Creative Director
