![ecostore_30.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1647538103171-LMTDBY1N9MXB8TUD1JMO/ecostore_30.jpg)
The Underbirds Campaign
ecostore is a well-known and loved New Zealand brand. Since 1993 they’ve been a staple of supermarket shelves with their range of plant and mineral-based home, body and baby care products that are safer for you, your family and our world.
”…creating hardworking, highly effective products for people and their home, removing harmful or unnecessary chemicals, the ecostore ethos has always been to put people’s health first and give them the choice to live clean.”
Collaboration with ecostore
Role: Illustration and lettering design
Packaging, Campaign, Photography: ecostore
Art Director: Lauren Wepa
![ecostore_1.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636741052401-TD3OS39WU8XJLSPA9FHI/ecostore_1.jpg)
![ecostore_27.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1647536875868-OVF6727QVAWA9W7NPD1R/ecostore_27.jpg)
![ecostore_5.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636742773441-32Q3QY75QM0PTGT6Q5Z4/ecostore_5.jpg)
![ecostore_8.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636743144569-VEKAGEM9HXV2KPF09VAA/ecostore_8.jpg)
![ecostore_2.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636741072033-SAFKIW8NBYEZSDZ7IYYQ/ecostore_2.jpg)
![ecostore_31.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1649259862883-JWKP2DOBLFL5YV4MW4ZN/ecostore_31.jpg)
![ecostore_9.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636743466654-2V1LQH187E2S8KEWQSY4/ecostore_9.jpg)
![ecostore_3.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636741087206-6S28GI0H0IBY31317HUG/ecostore_3.jpg)
![ecostore_7.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636743188646-9I7WCEOAKG5FYZPT2NXR/ecostore_7.jpg)
![ecostore_11.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1644514969523-HBPI3LJ5UJU374Z56IQH/ecostore_11.jpg)
![ecostore_4.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1636741146700-0O1WKN3Z20I3QSE6HV26/ecostore_4.jpg)
![ecostore_17.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1645460086830-QX5YPGKPZWIQZM381IRG/ecostore_17.jpg)
![ecostore_26.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1647536419994-XN8JMB0MX6QZ4LA87CAH/ecostore_26.jpg)
![ecostore_33.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1649429238588-RDGTN3KRI9B904QQMLGA/ecostore_33.jpg)
![ecostore_25.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1647460954014-TLLJ10R0J5299LG8C8M9/ecostore_25.jpg)
![ecostore_34.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1649429634617-UA37U2Y1AV2P1XY3JJFJ/ecostore_34.jpg)
![ecostore_19.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1645639921377-V8DL33BRL9QMR3BXX868/ecostore_19.jpg)
![ecostore_35.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1649429952279-7RESEFNLP1W5CLIMCVS6/ecostore_35.jpg)
![ecostore_13.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1644856956475-4QV34IXNOOHVX2UQ0T46/ecostore_13.jpg)
![ecostore_14.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1644856992802-WUUTHIXHGOKGKPNRYHJ8/ecostore_14.jpg)
![ecostore_16.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1645459666745-TYX9LPR2E4RV93IVIYHW/ecostore_16.jpg)
![ecostore_21.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1645642236421-VV2VBVHINFZQL633Z4GB/ecostore_21.jpg)
![ecostore_22.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1645642345963-1Q0H9ACDLFLQEPY3NO7K/ecostore_22.jpg)
![ecostore_28.jpg](https://images.squarespace-cdn.com/content/v1/563c0695e4b0bfc7c1a8c628/1647537308846-52Z3YXU8FK0E3T5MT16M/ecostore_28.jpg)